Keith Tkachuk sets the tone early (:09 seconds in) as he and Ryan Kesler drop the gloves.
This is a Canadian public service announcement from the CRB Foundation celebrating Jacques Plante, the first hockey goaltender to ever wear a face mask. This commercial aired during the lockout season. To read more about Jacues Plante and his contribution to the game of hockey, visit here.
Aside from the horrible soundtrack (what is it with putting hockey highlights to dance music?), it's a pretty solid top 10.